Each screening will be followed by a debate in the presence of actors and stage directors who have made the trip from Lagos to try to understand a little better what condition that affects the whole of sub-Saharan Africa. "For the first time, Africans can be found in African stories," says Serge Noukoué, festival director, who has no trouble finding movies to be projected, the Nigerian industry has become in less than a decade the most prolific in the world, behind India, but ahead of the United States, with over 2,000 titles produced per year. "The sector already accounts for 1% of the country's GDP, with $ 5 billion in revenue each year," said Jason Njoku, the online movie distribution company, Iroko TV has revolutionized the sector, the including forcing to improve the quality of its productions. "We did not really difficult to find the money. The big problem is public access," said the young thirty, already a millionaire.
Nigeria has indeed not only about twenty cinemas, "so everything passes through the internet via smartphones", takes the one who signed the death warrant of the DVD with its subscription platform, which allows him both hit Africa as diasporas in Europe or North America. Iroko TV boasts over one million hits each month, for a film library of over 5,000 films. Winner mature, Nollywood has expanded its interests. Gone are the original triptych Love, Action and Witchcraft! "The films are always made to entertain their audience, but it has more melodramas of dark stories, with more social aspects," says Serge Noukoué, which for the occasion brought to Paris several headliners as OC Ukeje or Lala Akindoju, real stars in their country, as the Haitian actor Jimmy Jean-Louis, whose film "Jimmy goes to Nollywood" opens the festival.
A shower of stars that sparkle a little more each year in Paris and on the French-speaking Africa in the wake of Nollywood TV broadcasting from just over two years. This integrated chain in the digital platform Canal Plus Africa attracts each month nearly 1.8 million viewers across West Africa, without forgetting the diasporas in Paris. It was first fueled by buying out the catalog of a South African broadcaster, before embarking in the co-production with Iroko TV. "The good idea was to double the films in French, because the stories are universal," smiled Clementine Tugendhat, the director of the chain, of course, partner of the festival. Harlequin Cinema, located in the sixth arrondissement of Paris, which hosts the event, should be packed since between 4000 and 5000 people are expected during the three days full of screenings, during which meetings are organized with French professionals. History that more and more people go to Nollywood.
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